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Why putting the needs of patients at the centre is crucial for decision-making in healthcare Prof. Dr. Esther de Bekker - Grob and Dr. Jorien Veldwijk are the public lead and (co-)coordinator of the UNIFIED project — a large public–private initiative worth €27 million and involving 40 partners across Europe, North America, and Canada. In this interview, they share their vision of patient-centred care and explain why it is vital to place patient needs at the heart of healthca